Thirty-two years after winning his first two of four Olympic gold medals, openly gay American diver Greg Louganis will grace a Wheaties cereal box.
Wheaties' decision comes after an online petition to get Louganis, 56, on the iconic orange box amassed more than 40,000 signatures. Julie Sondgerath, who created the petition, was inspired after watching the HBO documentary “Back on Board: Greg Louganis.”
“From the moment I hit send on the petition, I knew this was possible,” Sondgerath said, via the New York Times. “Having an authentic conversation with (General Mills) was helpful and was potentially a catalyst to genuinely think about it.”
General Mills, which will reveal Louganis’ box on Tuesday along with boxes featuring former Olympic champion hurdler Edwin Moses and swimmer Janet Evans as part of a legends series, denied the petition played a role in its decision. Read more