Posters featuring black same-sex couples are going up on high streets across London.
The campaign from gay men’s health charity GMFA is aimed to reach out at the city’s queer black and minority ethnic (BAME) community, who are often not represented in public health campaigns.
As part of the ‘Me. Him Us.’ initiative, posters of BAME same-sex couples holding hands, which will be displayed on high streets across South London, including Brixton, Streatham, Kennington and Waterloo.
The ads, which was developed by BAME gay and bisexual men for BAME gay and bisexual men, aims to increase levels of HIV testing in the community, bearing the message: “I test for HIV because it looks after both of us. Testing is easy and confidential.” Read more via Pink News